Deink Brasil is a company that cares about people and the planet. The brand is committed to promoting environmental awareness and education, encouraging the adoption of sustainable practices in society. Deink Brasil believes that it is possible to transform the world through the circular economy and is committed to leading this transformation.
Deink Brasil is changing the way companies and people deal with plastic waste, promoting environmental preservation and building a more sustainable future.
And for all of this to remain relevant forever, it is necessary to have a purpose!
Purpose
Transform the world through the circular economy, promoting the recycling of plastic waste and environmental sustainability, generating economic and social value for the company and society.
Vision
To be a global leader in innovation and technology for recycling plastic waste, developing sustainable and high-quality solutions, promoting the circular economy, and contributing to the preservation of the environment.
Values
Sustainability: To promote sustainable practices in all areas of the company, always seeking to preserve the environment and social responsibility.
Innovation: To stimulate creativity and the development of new technologies and solutions for recycling plastic waste.
Excellence: To strive for excellence in all areas of the company, from the quality of products and services to customer service.
Ethics: To act with integrity and transparency in all company relationships, respecting the law and ethical and moral principles.
Collaboration: To encourage teamwork and collaboration among employees, customers, and partners, with a view to building a more sustainable world.
Deink Brasil works guided by the following UN sustainable development goals.
Creation and support of sustainable production practices (water-based and Eco-Friendly deinking).
Creating value for plastic waste, reducing the use of PMs from fossil sources.
Awareness of all global actors about the importance of plastic and the need for proper selective collection to generate value from waste.
Action to enable reverse logistics in order to prevent plastic waste from reaching inappropriate disposal locations.
Acting together with all agents involved in the life cycle of plastic products.
Awareness actions so that recycled inputs are the industry's main choice.